Free guide · By Mey Nenadic
A step-by-step guide for creators who are not techy. No coding. You only type normal sentences. About an hour once your things are gathered, with a coffee ☕
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Read this first
If you’ve never set up anything like this, good. I wrote this for you.
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Before. It’s 9 pm. You open Claude and explain your colours, who you help and what you sell, again. It writes something nice, but it doesn’t sound like you. You fix it by hand. Tomorrow you start again.
After. It’s 9 pm. You type /post and one sentence about today’s idea. Claude already knows your buyers, your offer and how you talk. You read three hooks, pick one, change one word. You’re done before your tea gets cold.
Give Claude a brain it reads first, every time.
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🧠 A content brain: one main note and a few folders that hold your brand, your buyers, your offer and your voice.
⌨️ Your own shortcuts: type /post and Claude makes it your way.
🔁 A feedback loop: every fix you give is saved, so Claude makes the same mistake far less often.
📅 A month plan: your next month of content, built from your brain.
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Think of Claude as a great new cook 👩🍳 in your kitchen. Talented, but on day one it knows nothing about you. So you leave it five things.

| In the kitchen | What it really is | What it does for you |
|---|---|---|
| 📝 The note on the fridge | One main note called CLAUDE.md |
Claude reads it first, every time. Who you are, who you help, your top rules, and where everything is. |
| 🫙 The jars on the shelf | A few folders: brand, audience, offer, voice… | Your facts. Claude opens a jar when the fridge note sends it there. |
| 🗂️ The recipe cards | Skills, like /post | The steps for each thing you make, so it comes out the same way every time. |
| 📓 The notebook | A note called LESSONS.md |
Every fix you ever gave, saved as a rule. |
| 🥄 The taste test | The last step of every skill | A second Claude checks the work against your rules before you see it. |