Free workbook · By Mey Nenadic

Find one offer your customers have a reason to pay for every month.

For creators who already sell a course, workshop or digital product.

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Start your recurring offer →

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You’ve made sales. But what about next month?

You’ve sold your course or filled a workshop. People paid for what you know.

Then you look at next month and think, “How many more sales do I need to make?”

You want to get paid each month for one offer you’re proud of. More time helping the people who already trust you. Less time chasing the next sale.

Start with what your customers still need after they buy. Your course may teach the skill. They may still need regular practice or feedback to keep using it.

If that’s what you want too, welcome. I made this workbook to help you turn that ongoing need into a recurring offer.

Let’s build that offer.

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The STAY framework

Build an offer your customers have a reason to keep paying for.

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1. S — Start with your buyers

2. T — Turn that need into ongoing value

3. A — Align it with your life

4. Y — Your buyers get the last word

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What you’ll walk away with

One recurring offer idea and a message ready to send to past buyers.

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Your monthly offer

Who it helps and what you’ll deliver.

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A reason to renew

The value customers keep coming back for.

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Your delivery plan

What you can offer consistently, at a price that works for you.

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Your first message

How to test the idea with past buyers.


Your turn

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Before you start

Best used on a computer. Give yourself some quiet time to work through it.

You’ll finish with an offer idea and a message ready to send. You can return for the optional buyer feedback and AI review when replies arrive.

You’ll need a free Notion account. Sign in or create one, then choose Duplicate to save your own copy.

Click in the Your answer column and replace the brackets with your words.

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